Comments on: Three Missing Links In Making Internet Video Mainstream Entertainment http://pravdam.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/ Pravda on Media, Technology, and Rebel Filmmaking Sun, 06 Nov 2011 16:07:39 +0000 hourly 1 By: Shlomi http://pravdam.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/comment-page-1/#comment-1795 Shlomi Mon, 07 Jan 2008 08:53:31 +0000 http://pravdam.wordpress.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/#comment-1795 Good one. Good one.

]]> By: Michael Hoffman http://pravdam.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/comment-page-1/#comment-1796 Michael Hoffman Wed, 02 Jan 2008 04:11:55 +0000 http://pravdam.wordpress.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/#comment-1796 The other missing link that I see is advertising standards. Only when there are online video advertising standards like we have in other mediums will we see much bigger dollars flow to the web video. The other missing link that I see is advertising standards. Only when there are online video advertising standards like we have in other mediums will we see much bigger dollars flow to the web video.

]]> By: Kfir Pravda http://pravdam.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/comment-page-1/#comment-1794 Kfir Pravda Wed, 26 Dec 2007 17:11:44 +0000 http://pravdam.wordpress.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/#comment-1794 Jon, thanks for your comment. Your question is intriguing. I think that first two points are important in any media or content platform. A library has a strong content management - the Internet is just the same isn't it? Re the third point - I believe that it will accelerate adoption rate of mainstream audience as household names would "green wash" this market. There will be new talents that will come from this new market directly - but it will just take more time. The key is to find the story telling method that will provide added value to viewers on top of regular TV - and this is still missing. Jon, thanks for your comment.

Your question is intriguing. I think that first two points are important in any media or content platform. A library has a strong content management – the Internet is just the same isn’t it?

Re the third point – I believe that it will accelerate adoption rate of mainstream audience as household names would “green wash” this market. There will be new talents that will come from this new market directly – but it will just take more time. The key is to find the story telling method that will provide added value to viewers on top of regular TV – and this is still missing.

]]> By: Jon Burg http://pravdam.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/comment-page-1/#comment-1793 Jon Burg Wed, 26 Dec 2007 16:57:14 +0000 http://pravdam.wordpress.com/2007/12/22/three-missing-links-in-making-internet-video-mainstream-entertainment/#comment-1793 Do you think it's a coincidence that these three areas happen to be places where traditional networks excel? Could it be that we're really waiting for the powerhouse players to get involved in a serious way? On that note, I'll be visiting Israel in the spring. If any tech leaders would like to meet and discuss future opportunities with Digitas, please be in touch. Do you think it’s a coincidence that these three areas happen to be places where traditional networks excel? Could it be that we’re really waiting for the powerhouse players to get involved in a serious way?

On that note, I’ll be visiting Israel in the spring. If any tech leaders would like to meet and discuss future opportunities with Digitas, please be in touch.

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