Monthly Archives: April 2009

Wix, Nuconomy, GarageGeeks, Pulver in Current.TV

Last year I had the pleasure to help out Current.TV  in a piece about Israeli Hi-Tech. The show covered Garagegeeks, Jeff Pulver, Wix, Save an Alien, Nuconomy and other prominent Israeli figures. Enjoy!
Posted in Media, Technology | Tagged , , , , | 3 Comments

Twitter and Brands – Once You’re in, You Can’t Go Out!

Brands using Twitter should know – It is a double edge sword. Once you are in, you can’t go out. Positive Example – Kimpton Hotel I was very unhappy with the first night at Kimpton’s: After this incident, I asked for the hotel’s manager address, and emailed him a complaint. Still angry, I looked for executives in [...]
Posted in Marketing, Social Media | Tagged , , , , , , , , , , | 6 Comments

Short Vacation

I am taking a short vacation and returning on the 18th of April. Real vacation with (almost) no twitter, Facebook or blogging… I will check emails once in a while and you can sms me for urgent issues. See you soon…
Posted in Events | Tagged | 1 Comment

Immersive Online Storytelling – The Next Frontier of Emotional Attachment?

Did you ever read someone’s Facebook status messages and learned about his personal stories through it? Did you ever read personal blogs and vlogs and felt that you are witnessing a real life story? Last semester I lectured in a course in IDC about online storytelling, together with Noa Morag and Roni Abolafia. I wrote about [...]
Posted in Online Storytelling, Social Media | Tagged , , , , , , , , , | 5 Comments

Connecting with Experts On Twitter

Everyone is psyched about Twitter: But where Google Fails, Twitter is the answer For me, Twitter is a great enhancement for Google. Google is great for finding basic info on the net. But when it comes to long in-depth answers, that represent deep knowledge on a subject, Google Search just doesn’t cut it anymore. A great [...]
Posted in Social Media | Tagged , , , , , , , , | 1 Comment