Buzz, Blogsphere and Serial Killers

not your everyday serial killer - dexter
Image by missresincup via Flickr

The blogsphere has more killers than American Maximux Secutiry prison.

Twitter would kill Facebook. Facebook would kill Google. Friendfeed would kill Twitter. And now, the latest addition to the new-product-that-only-geeks-use-and-bloggers-shout-that-it-would-kill-the-frigging-internet – Google Buzz. Last week the blogsphere was plastered with those statements, as if Facebook’s millions of users, Twitter’s proven power to create addiction with hyper connected individuals, and the need for many just to write emails, without sharing their photos all over the place, doesn’t exist.

It seems that there is a routine in our world:

1. A new hyper-connected-social-network-that-sends- your-pictures-and-status-all-over-the-place-but-is-not-exactly-Twitter-or-Facebook is launched

2. The echo chamber rejoices, and writing zillion posts, all quoting the same Techcrunch/GigaOm/Financial Times/Fox News article – competing with hysterical headlines.

2. Tons of users logging in. Scoble‘s among them.

3. The homepage is filled with Scoble’s remarks about how great the tool is, and changing the way we think about communication.

4. All the cool kids logging in and saying – hey it is like Twitter. Err Facebook. Err something. But with pictures. Myself included.

5. Slowly people see that it is another network they need to maintain, another profile, and another level of noise.

6. Porn starts, Viagra merchants, and so called “power networkers” that are spending most of their days in friending total strangers, are taking control of the platform and start spamming everyone. And Kevin Smith.

7. Privacy/usability/stability are not what they seem, and users are starting to realize that it might not be the best thing since sliced bread

8. Scoble leaves the platform, saying it is useless.

9. A new hyper-connected-social-network-that-sends- your-pictures-and-status-all-over-the-place-but-is-not-exactly-Twitter-or-Facebook is launched

Yes, Buzz is awesome, but I left it after couple of days. I am still on Twitter and Facebook, cause they provide me enough value – and my friends are there.

Let’s stop diminishing user base, and actual usability of platforms, and wait a second before we hail a new online platform as the new king. Life is way more complicated than a headline in a  blog post.

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  • There is a very simple way to measure the maturity of a service.

    If most of the posts you're seeing are about the service itself, or if such posts dominate the "most popular" lists, it's still in the Scoble phase.
  • I'm catching up on missed blog posts - just had to say that this might be one of my favorites. I'm so sick of hearing that every new tool/app/etc is a "killer." I lost faith in killer technologies when everyone touted the Zune. Last I checked, the iPod is alive and well. Thanks for writing this - it's right on target.
  • Kfir,
    I find your point valid and I share your view.
    I was just wondering where did the sliced bread analogy comes from? I am using it myself as well, but who ever said sliced bread is such a good invention? How would people with celiac think about such an invention?
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