Categories
-
Connect with Kfir:
Category Archives: Social Media
The End of Faceless Brands?
Image via CrunchBase
the end of faceless brands?
Social media, sophisticated customers, and lack of control of the conversation are all pointing to the same direction – brands can’t afford to be faceless. But now they also need a soul, a spirit and a person that people can relate to.
If in the past, brands could use anonymous [...]
Also posted in Marketing, Media Tagged Apple, AT&T, blogger, Brand, iphone, Marketing, Marketing and Advertising, Social Media, Steve Jobs, Twitter 1 Comment
Is Twitter the Che Guevara of Microblogging?
Twitter revolutionized the way people interact online.
It’s phenomenal growth shows that a limited, real time network answers a market need, which in turn becomes an opportunity for brands and service providers.
We also see a phenomenal click through rate on links in Twitter messages, probably due to the fact that Twitter users are there in order [...]
Also posted in Business Tagged Business, Facebook, Micro-blogging, Online Communities, Social network, Twitter 6 Comments
We Are Hiring!
You have a strong passion for media, marketing, and getting others excited. You are a hard working self starter and motivated individual, who get things done. You solve problems, and are considered an out of the box and creative thinker.
You are tech savvy and a social media enthusiast with REAL followers on twitter, [...]
Also posted in Business, Events, Media Tagged advertising, Facebook, Linkedin, public relations, Social Media, Social network, Twitter Leave a comment
The Million Followers Fallacy – Guest Post by Adi Avnit
Image by LDubTown via Flickr
Twitter is getting more and more attention from traditional media lately. Whether it’s a news-story mentioning Twitter, a Twitter competition between a celebrities, or using Twitter to gather reports on the Iran elections, the average person sees the word “Twitter” more and more often.
But with the Twitter rush a new bubble [...]
Posted in Social Media Tagged advertisement, Ashton Kutcher, CNN, Iran, Online Communities, robert scoble, Social Networks, Twitter 1 Comment
End of Faceless Brands – The Risks