He has a unique angle on the industry, as he works for the big guys while building his own act.

I’ve just came across his insightful post about the new breed of media creators:

“To create opportunity, I believe you have to think beyond the limits of the traditionally defined media roles of cameraman, producer, or talent. I think the emergence of the micro media mogul is emblematic of this shift, a shift that is blurring, if not erasing the line where media jobs fall above (executive and management) or below (crew and production staff). So as media workers begin to chart a new course in these re-defined roles, they are faced with a number of questions. Not the least of which is how much entrepreneurial fire do they have in their belly. Are you as passionate about the art of the deal as you are about the art of your media? Or do you prefer the comfort of steady paycheck?”

Jim took a shot at one of the most exciting things in the industry today. If you want to be a player in this new arena, you have to be able to think creatively, identify good content, have hands on approach to the production process, understand new technologies that affect your content distribution, think about advertisers when defining the content itself, use social media tools to promote it, have a business understanding in order not be ripped off, and, of course, have a lot of courage and drive to do it all in bootstrapping mode.

Challenging isn’t it? Well, otherwise it wasn’t any fun!

The only thing I didn’t like in Jim’s post is the name. We are not micro media moguls.We are the media entrepreneurs, building a new segment in the industry, that is disrupted by technology. As such, it creates opportunities for new players to capture a part of the market, because of the ability to create good content on the cheap and distribute it.

Yes, most of the shows we see today won’t survive, and some will be acquired. But some will grow, expand their brand, and become a market player.

I hope that we will see more and more of those, instead of reading about shows that are bought by the big guys.

Technorati Tags: Business, Strategy, New Media, Indie, New Media Industry, Micro Media Mogul, Entrepreneurship

Jim Long, founder of Verge New Media, NBC cameraman at day and entrepreneur at night.

Don Loeb, VP of Partner Services at FeedBurner, who gave a great presentation about the evolution of media distribution

Casey McKinnon, Galacticast executive producer, the group which made my favorite N2 submission of all.

E. Barlow Keener (didn’t know he has such a long name, everyone call him Barlow), my favorite MA lawyer, and a relentless networker who wants to do something with ads

Brian Conley, the guy behind Alive in Baghdad

Revital Westriech Reitzes, VP of Business Development of Payoneer, an Israeli who lives in the US, with the longest name I’ve ever heard for a business development person.

David Kowarsky, the guy with the cam, and the creator of Focus for N2

Mike Walsh, independent media and technology consultant from HK, who kept stealing my WiFi signal

Dovev Gouldstein, Founder of VooV, who has an extremely close relationship with Chris

Roxanne Darling, from Bare Feet Studios, that make Hawaii look even better

Hillel Scheinfeld, COO of Qoof, a user generated advertisement (usermercial) company , that tried to sell me a watch all the time

Christian Oxholm Zigler, CEO of Play Networks, who was a long way from home.

Justin Kownacki, the producer of Something To Be Desired, and a guy that finds a story in everything he sees

Karen Blanchette, ECC (Extreme Chick in Charge), the woman behind SkyDiveGirls, extreme sport show for women

Dina Kaplan, COO of Blip.TV, whom I wrote about already

Chaim Goldman, the guy behind IsraelHighTech.tv, and a full blown Zionist entrepreneur

Michael Bailey, President and CTO of Mobasoft, who was not in Kansas anymore, was kind enough to listen to a telecom panel, and didn’t have a liver

Bart Amelinckx, (no, it is not a typo, this is his name, really), xSP relation manager at Belgacom, and a great drinking buddy

Chris O’brien, CEO of Motionbox, who presented some very interesting ideas in his panel re video mixing for dummies

Jeff, Chris

and one British embassy rep.

Thank you all for a great week – reflections coming soon…

BTW – if you are going to do the same, please tag it with N2 LinkORama…