Categories
-
Connect with Kfir:
Tag Archives: Marketing
Facebook New Marketing Rules – A Cheat Sheet
Image via Wikipedia Facebook is slowly removing many of the elements that made it a marketer’s wet dream. Facebook announced several major changes that affect marketers using the platform to promote their services: 1. Splitting feeds to news feed and live feed – users see, as defualt, a feed with only content and comments from [...]
Posted in Business, Marketing, Media Also tagged Applications, Business, Facebook, SMM, Social Media Marketing, Social network, Web feed 3 Comments
HTC Shows The Real Meaning of Mobile Communication
If you follow my blog you know that I hate HTC devices with passion. However, their latest multimillion dollars campaign is brilliant (even though I’d change the music to something more sentimental). HTC challenge is huge – they are making many phones for many carriers. As such, they need to find a way to distinguish [...]
Posted in Marketing, Media, Technology Also tagged Business and Economy, campaign, celullar, creative, HTC, HTC Corporation, Mobile, Mobile phone 1 Comment
End of Faceless Brands – The Risks
Image via CrunchBase In my previous post we’ve discussed the challenges that brands are facing when required to interact with their consumers directly. The main point of the post is that consumers are not satisfied anymore with presenters or low level employees, and are looking for authoritative figure to represent the company. This post generated [...]
Posted in Marketing, Social Media Also tagged Apple, Brand, Facebook, Richard Branson, Social Media, Social Web, Steve Jobs, Twitter Leave a comment
The End of Faceless Brands?
Image via CrunchBase the end of faceless brands? Social media, sophisticated customers, and lack of control of the conversation are all pointing to the same direction – brands can’t afford to be faceless. But now they also need a soul, a spirit and a person that people can relate to. If in the past, brands [...]
Posted in Marketing, Media, Social Media Also tagged Apple, AT&T, blogger, Brand, iphone, Marketing and Advertising, Social Media, Steve Jobs, Twitter 1 Comment
Affiliate Marketing, Brands and Social Media