Tag Archives: Steve Jobs

2 thoughts about iPhone 4 and FaceTime

Steve Jobs is going to revolutionize the video telephony market. Here are 2 posts discussing how it would affect the market and what does it mean that it is based on open standards: Thank You Mr. Jobs The Technology Behind  FaceTime These posts were published in IMTC’s blog, an international consortium of visual communication companies,  [...]

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Apple, Adobe, HTML 5, Flash and Standards

Image via Wikipedia Apple doesn’t like Flash. We know that already. Steve Jobs recently called Adobe lazy, and we all know that iPhone and iPad doesn’t support Flash. But the story is a bit more complex than that. Apple’s opposition to Adobe is linked to HTML 5 – an open standard that would enable developers [...]

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End of Faceless Brands – The Risks

Image via CrunchBase In my previous post we’ve discussed the challenges that brands are facing when required to interact with their consumers directly. The main point of the post is that consumers are not satisfied anymore with presenters or low level employees, and are looking for authoritative figure to represent the company. This post generated [...]

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The End of Faceless Brands?

Image via CrunchBase the end of faceless brands? Social media, sophisticated customers, and lack of control of the conversation are all pointing to the same direction – brands can’t afford to be faceless. But now they also need a soul, a spirit and a person that people can relate to. If in the past, brands [...]

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